Ask or find ways to be in contact with the customers from their testimony videos. A lot of times, those customers are very open about a good experience and they’re even more open about a negative experience. Assume that you are potentially buying a six or seven-figure deal before you go into business with that broker because you very well could be. But, do the same kind of due diligence as if you were buying a real brick-and-mortar business. According to Greg from Empire Flippers, it really depends on how you’re currently monetizing your website. If you’re an e-commerce store owner, having a P&L is kind of like the Holy Grail of the company.
First, we want to make sure your profile is attractive to your potential buyers. If you jumped the gun and already created a personal profile, don’t worry.
Their bio is simple, to-the-point, and tells the audience what to do. Additionally , they’ve added the possibility for users to be featured wearing their products, so this is a great way to build a raving fan base.
You can always change a personal profile to a business one. There are plenty of Instagram users, and they’re interested in purchasing from businesses on the platform. But the most interesting fact about these users is that 200 million of them visit at least one business profile a day, and 1/3rd of the most-viewed Stories are from businesses. First off, Instagram is a visual platform, which means it’s perfect to share beautiful images of your ecommerce products. Integrations Learn how to integrate widgets with your favorite business apps. Whitney is a former writer and journalist for several nationally syndicated news outlets and media businesses. She is a creative marketing professional that works directly with publishers at Ezoic and is a professional photographer.
One way to do it is by adding an online order form to your Instagram bio. You can quickly create one using a tool like Getform. Every shot feels carefully planned, and the result is actually a gorgeous feed that makes you want to stock up your own home with these beautiful ceramic products (or is that just me? ).
Whitney also produces several digital video series that live on YouTube. That’s not everyone of course, but that doesn’t mean you can’t buy a $54k website and sell it for $80k. I’m not saying you have to take that starter site to fruition, and it doesn’t even need to make a profit, but it’s a great way to test out owning a website before putting a bunch of money on the table. Greg says that usually, the sites that you buy are going to only have a single source of monetization, but that doesn’t mean that there isn’t an opportunity for a second or third form of monetization. You could add display ads, an info product, work with an affiliate program, or explore other forms of monetization that fit that site’s theme. GREG – Get on the phone with the broker before moving forward and see how you feel about their processes.
SimilairWeb’s chrome extension is free and can be a helpful device when browsing multiple sites to buy. Greg likes tools that simplify this, like Page Optimizer Pro, Moz, and others. Understanding the basics of there parts of SEO will help potential buyers know when a site has been built using ethical practices or unethical practices. Just having tools at your disposal won’t always provide this kind of context.